Our Social Commerce


We create, promote and sell our own Direct-to-Consumer brands. Focused on four verticals:
Food, Home & Living, Beauty, Fitness.

Our Online Shops are the most efficient points of sale for our Direct-to-Consumer brands. More than 70 percent of our Direct-to-Consumer sales are performed by our owned and operated online shops. Social Commerce enables us to create and scale brands more efficiently. With sustainably higher margin potential.

Food

Clasen Bio

The green brand with honest organic food

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KoRo

High-quality food and superfoods, sold direct-to-customer in bulk packages

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3Bears

Simple and delicious oat recipes, made from all-natural ingredients and superfoods

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VYTAL

Digital mutiple-use system for takeaway and delivery food. Total avoidance of plastic waste

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Planty-of-Meat

Plant-based meat alternatives with sunflower as an innovative source of protein

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Home & Living

URBANARA

Innovative Direct-to-Consumer brand for natural home & living accessories

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RAVENSBERGER Matratzen

Individually-tailored mattresses and bedroom accessories

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Lumaland

Global e-commerce network for home & living accessories and German market leader for bean bags

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Möbelfreude

Contemporary furniture and boxspring beds for modern interiors

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Beauty & Healthcare

GLOW

Europe's largest beauty festival. Highly engaged community. GLOW-branded products

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viralProtect

Quality selection of healthcare and hygiene products

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CORAL

Revolutionizing oral care. All natural ingredients to provide sustainable cleaning power

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MABYEN

Care products for moms and babies

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PUFFIN BEAUTY

Innovative hair accessories for instant styling

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Fitness

#DoYourSports

Home fitness & yoga accessories

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World Fitness Experience

Leading fitness convention and branded products

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SYNBIOTIC

Fast growing player in the Cannabinoids industry

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