Generator is Europe’s fastest growing hostel brand, with an impressive offering of luxurious accommodation that’s design-led and targeted at a young generation of travellers.

We partnered with Generator to produce an extensive Social Audit to provide a factual and insight-led overview of the brand’s current content strategy and wider marketing activity.

To do this, we conducted a wealth of in-depth data analysis into the Generator brand and it’s target market, using various social listening tools to measure sentiment and consumer perception.

Our Social Audit unearthed new formats, platforms and marketing tactics that Generator used to reposition the brand on social and maximise ROI.

To find out more, watch our case study video. Inspired? Get in touch and find out what we can do for your brand.

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