- Get #mygymreason trending in the UK
- Increase traffic and revenue of myprotein.com
- Grow @myproteinUK twitter following
- Facebook and Twitter targeting/retargeting and audience redirection through Twitter cards and paid ads.
- Retweet and follow competitions to relevant Social Chain communities.
- Instagram influencer management
- Reached 26,643,741 people
- #mygymreason trended in the UK
- 31,007 traffic clicks
- 3507 increase in @myproteinUK Twitter followers
- 5% engagement rate (46% higher than industry average for branded content)