Pinterest Predicts 2025: Trends, insights, and how brands can take action

By Jay Parker, Influencer Manager @ SocialChain And with that the 2024 season comes to an end… and Pinterest Predicts 2025 is here! With 80% of previous predictions hitting the mark, Pinterest’s annual report isn’t just another trend forecast, it’s a strategic playbook for brands and consumers who are ready to think ahead, adapt and […]

How memes made Duolingo a marketing powerhouse

Duolingo header image

Duolingo caught many a marketer’s eye when its unhinged videos started going viral on TikTok. Now it’s lauded as the gold standard for brands aspiring to be social-first. But Duolingo never underestimated the fame-driving power of social. To tell us the story of how social has always been key to the brand’s success, regional marketing director for Europe and Latin America Rebecca Ricoy joined the SocialMinds podcast.

Our top five takeaways from CreatorFest 2024

The top five learnings from CreatorFest 2024, including from our keynote with head of influencer Amelia and senior strategist Gareth, Why Creators Are Key to Turning Communities into Customers.

How to leverage local on social with Greene King 

In one of four live podcasts from SocialMinds LIVE: Future Casting Social’s Next 20, find out how you can balance leveraging local communities on social with global brand building with the UK’s leading pub retailer and brewer Greene King.

SocialChain’s Next Chapter with CEO Jacinta Faul

In the second panel from SocialMinds LIVE: Future Casting Social’s Next 20, find out what our CEO Jacinta Faul’s learned from over a decade leading the charge in digital – plus the priorities marketers should have on their radar for 2025.