Royal Mail appoints SocialChain to launch social-first growth strategy and influencer activation

Royal Mail has appointed SocialChain to deliver two key projects, aimed at enhancing its social media presence and driving behavioural change among target audiences. SocialChain was tasked with delivering a social-first growth strategy. The agency ran a comprehensive audit of Royal Mail’s social media channels, focusing on improving performance, engagement, and setting a clear long-term […]

Brave Bison acquires leading independent SEO, Content and Digital PR agency Builtvisible

Media, marketing and technology company Brave Bison today announces that it has acquired Builtvisible. Founded in 2009, Builtvisible delivers SEO, content strategy and digital PR services and boasts an enviable roster of clients across the retail, travel and financial services sectors including Icelandair, Asda, Aviva, Specsavers, Superdrug and The Very Group.  As part of the […]

SocialChain launches social-first strategy consultancy StrategyChain 

SocialChain has launched StrategyChain – a new consultancy offering that puts social at the heart of clients’ marketing strategies.  Comprising four core services – brand strategy, communications strategy, product innovation and business transformation – StrategyChain is a response to an increase in enquiries from brands who want to approach their growth from “from social out”.  […]

Pinterest Predicts 2025: Trends, insights, and how brands can take action

By Jay Parker, Influencer Manager @ SocialChain And with that the 2024 season comes to an end… and Pinterest Predicts 2025 is here! With 80% of previous predictions hitting the mark, Pinterest’s annual report isn’t just another trend forecast, it’s a strategic playbook for brands and consumers who are ready to think ahead, adapt and […]

The TikTok US ban: everything you need to know

Download our free fact sheet now and to find out everything you need to know about TikTok’s impending US ban, plus five changes to make to your social strategy right now to get prepared.

Brave Bison acquires Engage Digital Partners to create the UK’s largest independent sports marketing agency

Today, media, marketing and technology company Brave Bison announces that it has agreed to acquire the entire issued share capital of global sports marketing business Engage Digital Partners. Engage delivers dynamic fan engagement campaigns via a broad roster of services including digital content and commercial strategy, creative production, social media management, measurement, analytics and digital […]

Black Friday Fatigue: Has the Shopping Frenzy Lost Its Spark?

Black Friday has been something of a cultural touchstone in the western world for a while now; a day of frenzied shopping that marked the unofficial start of the Christmas season. Initially known for its insane midnight sales and people trampling over one another like confused cattle, it’s a phenomenon that has captivated consumers as […]