Social in Six 104
We’re bringing you six of the month’s top social updates, including Instagram cracking down again on unoriginal content, TikTok’s ad-free tier and YouTube’s AI search mode.
SocialChain Appoints Sophie Berman as Head of Influencer

Integrated social agency SocialChain has appointed Sophie Berman as head of influencer, as the business accelerates the expansion of its creator marketing capabilities and scales its end-to-end influencer offering. Sophie joins from Havas Play UK where she was head of talent and influencer, and brings extensive experience across both agency and in-house roles in the […]
Social in Six 103
We’re bringing you six of the month’s top social updates, including comment editing on Instagram, TikTok’s new big budget ad options and how to optimise your LinkedIn content for SEO.
Social in Six 102

We’re bringing you six of the month’s top social updates, including chatbot ads from Meta, a new feed option from TikTok and Instagram’s controversial shopping tool.
Social in Six 101
We’re bringing you the top six stories of the month in social, including X’s AI image scandal, YouTube’s new post format and a customisable algorithm update from Instagram.
Social in Six 100
It’s our 100th Social in Six episode! We’re bringing you six of the month’s top social updates, including Instagram’s crackdown on duplicated content, TikTok’s video scripting tool and a new social platform from OpenAI.
Social in Six 99
We’re bringing you six of the month’s top social updates, including Meta’s ad-free tier, TikTok Travel Ads and YouTube’s Extend with AI feature for Shorts.
Social in Six 98
On this week’s trend-focused Social in Six, account manager Scarlett Carson joins Mil for a midyear lookback on the trends that are dominating social right now – and the trends to come.
Social in Six 97

We’re bringing you six of the month’s top social updates, including Instagram Reposts, YouTube collab posts and the top influencer marketing trends to focus on in 2025.
Social in Six 96
We’re bringing you six of the month’s top social updates, including including Bulletin Boards, TikTok’s answer to Broadcast Channels; Instagram and TikTok developing connected TV apps; and YouTube’s new shoppable stickers for Shorts.
