You can now list open job roles on X – but there’s a catch

After testing the feature with select partners for the last few months, X is moving forward with its job listings tool for paying subscribers. Job listings are now in beta and any Verified Organisation with a gold checkmark can now add open roles to their X profile. Listings for open roles will appear on your […]
Why your social content should make people curious

We caught up with Shannon Forrey, the brand’s director of social and digital media, on the latest episode of the Social Minds podcast. Shannon shared actionable insights on why more brands and marketers should want their followers to get curious on social.
YouTube has spilled the beans on what you should prioritise when making Shorts

YouTube has released a new video with Shorts Product Lead Todd Sherman, answering some FAQs on Shorts. There’s advice on hashtags, how often you should post, the Shorts algorithm, and what’s coming next. Among his pointers, Sherman says there’s no plans to make Shorts any longer, as YouTube already offers longform content. Looking ahead, we […]
TikTok wants your ads to appear in in-app search results

TikTok is making it easier for brands to tap into rising interest in the app’s search function with its latest ad update. Advertisers now have the option to toggle on Search Ads when choosing the placement of their ad campaigns. When this is enabled, TikTok will place ads in search results for relevant keywords, terms […]
X – formerly Twitter – is moving forward with user identification

According to X News Daily, X is reportedly looking to add a new element to its profile information pop-up: a badge confirming that the account is ID verified. Screenshots by app researcher Nima Owji show another pop-up in development, which asks users to confirm their identity through government issued identification and a current selfie. X […]
You’ll face new consequences if you don’t keep up Facebook Group admin activity

Meta has implemented new consequences for Facebook Group admins who don’t moderate consistently. If admins aren’t active with their Group moderation, Facebook will send them a warning. They’ll be replaced by another Group member within a week if they fail to comply. Meta’s current policy states: “If a group has no admins, Facebook may suggest […]
TikTok’s introduced new processes for videos made with AI

TikTok is introducing tags for AI-generated content in an effort to get ahead of the rise in AI deepfakes and misinformation.
YouTube wants to be your go-to place for short-form video with Shorts updates

YouTube is introducing new features for Shorts to compete directly with TikTok.
X has upgraded its paid offering for brands with the promise of doubling your reach

X, previously known as Twitter, has improved its Verified Organisations programme to entice brands into paying for a gold tick.
You could soon see a refreshed metric counter for your Instagram Feed posts

Instagram is experimenting with new counters for shares and comments within Feed posts, alongside the likes counter. The new format, spotted by Nick Alessi on X, looks similar to the counters displayed via the sidebar within Reels content. If you’ve disabled public like counts on your Feed posts, then shares and comments counters also won’t […]